15 Ways to Generate Income When Business Is Slow

September 1, 2014


We’ve all had those moments when business gets slow. You may be exhausted after a flood of clients, but you know you have to network your butt off to get more clients to meet your monthly quota. We’ve all been there.

Recently, I created a training course and turned away new projects as I got closer to my launch date. It was a big mistake because that project didn’t make as much money as I would have liked. After the launch, I had to come up with a game plan.

If there’s one thing I can take away from my recent experience, it’s this: you have to find time to look for new projects and clients, and revisit your existing client list to make sure you have a consistent stream of income.

Let’s face it, although we do what we do because we love it, we also have to run a business…and that requires income.

Here are 15 ways to generate income when business is slow so you can get out of that slump.

  1. Contact your past clients and talk to them about new products or services you can provide.
  2. Reach out to friends and family for referrals.
  3. Reach out to subcontractors you have worked with to see if they need help on their projects.
  4. Run a referral or affiliate program.
  5. Reach out to your newsletter list (as a group or individually).
  6. Network and see where you can help others with advice or a free offer.
  7. Ramp up your social media outreach.
  8. Guest post on blogs where your potential clients would hang out.
  9. Use sites like ElanceOdesk or blur Group.
  10. Teach a free class locally.
  11. Host a webinar.
  12. Let your colleagues and online connections know you’re looking for work so they can be on the lookout for new opportunities for you.
  13. Reach out to those who you really want to work with, including past consultations.
  14. Run a special offer or discount your current services and products.
  15. Talk to business coaches or local facilities.

Here’s a bonus: Email or visit local businesses!

Now it’s your turn! Have you ever been in a slump where business was really slow? If so, how did you get out of it? 

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