One thing I love about what Nakita M. Pope does is that she takes complex concepts and makes them simple and easy for anyone to understand. As a designer, brand strategist, and Chief Chick of her own studio Branding Chicks, Nakita has helped transform the lives of her clients for over 15 years!
We started off by looking at how she started her boutique branding studio, talked about her work as a design educator at The Creative Circus, and touched on her educational journey from Hampton University to The Portfolio Center to now. Nakita also shared some great resources for any designer looking to get more into design strategy. For Nakita, creativity is more than just business — it’s a way of life!
Branding Resources Mentioned by Nakita:
- Brand Thinking and Other Noble Pursuits by Debbie Millman
- Archetypes in Branding by Margaret Hartwell and Joshua C. Chen
- Brand Aid: A Quick Reference Guide to Solving Your Branding Problem and Strengthening Your Market Position by Brad VanAuken